A new era for tourism has dawned in Hoedspruit! In October 2024, a spark ignited a firestorm of enthusiasm. New residents dared to ask a simple question: “Why don’t we have a Tourism Association?” That question quickly turned into action. Within three months, a committee was formed, meetings were held, and by November, a public meeting was buzzing with energy. Expecting 50 attendees, the organizers were thrilled to welcome near 100! It was evident, the time was right for a strong, unified voice for Hoedspruit tourism.
The Maruleng Tourism Association was born, named to honour local authorities. The vision was clear: organized tourism was essential for Hoedspruit’s success. A non-profit company was formed, a bank account opened, and a membership drive launched. The response was overwhelming. Nearly 30 businesses signed up, with 20 already having paid their subs. The association’s reach extended beyond Hoedspruit, attracting members from Timbavati and Klaserie, who see Hoedspruit as their business hub.
This momentum hasn’t slowed down. Even in its infancy, the Maruleng Tourism Association has garnered recognition from provincial government departments, the Limpopo Tourism Entity (LEDET), and most significantly, membership in the Limpopo Provincial Tourism Association. This provincial affiliation gives the Maruleng Tourism Association so much more credibility and a powerful, unified voice.
The impact is undeniable. Communities are listening. Recent strikes along the Panorama Route has a serious effect on tourism in Hoedspruit, with access to Blyde Dam and Manyaleti shuttered. But the Association, with its unified voice, spoke out. The message resonated – communities are fed up with the disruptions that hurt everyone.
The damage from these disruptions needs repair, but the Maruleng Tourism Association is up to the challenge. They’re working to lure back tourists and tour buses that have strayed from their itineraries. Tourism is the lifeblood of Hoedspruit’s economy, alongside agriculture, and the Association is determined to protect it for all.
The big news
The biggest news? Hoedspruit is on the map for the G20! This prestigious international forum is selecting locations for preparatory conferences, and two out of three possible conferences in Limpopo have set their sights on Hoedspruit. The Association is actively engaged with government entities to secure these events, showcasing Hoedspruit’s potential as a destination.
Past attempts at a tourism association faltered, but this time is different. This groundswell of support is a testament to the Maruleng Tourism Association’s leadership, and a cohesive plan. An interim board is currently in place, and with growing membership, elections will soon be held. The team is currently led by Acting Chairman Tom Vorster, supported by a team handling events, marketing, operations, community outreach, public relations, and tourism expertise. Public meetings are ongoing, demonstrating the community’s unwavering support.
A physical tourism office is a future goal, but for now, the focus is virtual. Travel shows and industry events are on the horizon for next year. The Maruleng Tourism Association’s mission is clear: promote Hoedspruit as an irresistible destination. It won’t happen overnight, but with a united front, the Association will propel Hoedspruit towards a brighter tourism future.
Get connected! Visit the newly launched website marulengtourism.co.za and follow their social media pages. Membership fees are reasonable, ranging from R1000 to R5000 annually. Hoedspruit is taking the tourism world by storm, and you don’t want to miss the ride!
